Business Administration

Core business operations: management, marketing, finance, and professional communication.

⏱ Diploma📍 6 campuses

TorontoScarboroughHamiltonLondonEdmontonCalgary

📚 Key Topics

Management functionsBusiness communicationMarketing mixFinance basicsProject coordinationCustomer service

💼 Career Outcomes

Administrative Assistant
Office Coordinator
Project Coordinator
Operations Assistant
Customer Service Lead

🤖 This is a self-paced study guide. Stuck on any lesson? Tap the tutor in the corner — it knows this program inside out.

Core · Management Principles

Beginner

Functions of Management

🎯 Objective: Describe planning/organizing/leading/controlling.

Classical (Fayol) and modern management theory; organizational structures (functional, divisional, matrix); leadership styles (autocratic, democratic, laissez-faire) and when each fits. A good manager matches style to situation and person.

🧪 Lab: Map a small business org chart.

✅ Self-check: Which leadership style works best for a brand-new, untrained team?

📎 MindTools Management

Business Communication

🎯 Objective: Write professional emails/reports.

Audience analysis, tone, and standard structures for memos, proposals, and presentations. The 7 Cs: clear, concise, concrete, correct, coherent, complete, courteous. Most workplace problems are communication problems.

🧪 Lab: Write a project proposal.

✅ Self-check: Rewrite this vague line clearly: 'We need to maybe look at the thing soon.'

📎 Purdue OWL Business Writing

Core · Marketing & Finance

Intermediate

Marketing Fundamentals

🎯 Objective: Build a 4P marketing mix.

Segmentation, targeting, positioning; the 4Ps (Product, Price, Place, Promotion); digital channels; and basic campaign metrics (CTR, conversion, CAC). Marketing is matching the right offer to the right person at the right time.

🧪 Lab: Mini marketing plan for a service.

✅ Self-check: Why is 'everyone' a bad target market?

📎 HubSpot Academy (free)

Intro to Finance

🎯 Objective: Read cash flow & P&L.

Time value of money, breakeven, working capital, and the difference between profit and cash. A business can be profitable and still go bankrupt without cash — never confuse the two.

🧪 Lab: Breakeven calc for a product.

✅ Self-check: Why can a profitable company run out of cash?

📎 Khan Academy Finance